Customized Solutions. Improved Visibility.


We understand online marketing can be a hassle, we also recognize that every business has different goals and needs. We designed our products to be customizable based on a new business, a seasoned business or simply a business recognizing the need to become more visible online.


Successful strategy for local search marketing requires a comprehensive approach summed up in HometownLocal’s “Six Building Blocks to Online Marketing Success™”.

The “Six Building Blocks to Online Marketing Success™” are:

  • DirectFeed™ – enhanced business listing service targeting all four major data aggregators, access to over 300 of the top online directories along with Google, Apple, Bing, and Yahoo.
  • PowerSite™ – full-featured mobile-friendly responsive website that delivers marketing messages powerfully and professionally.
  • Reputation Management – a platform that delivers enhanced control over online presence by delivering industry-leading review acquisition, monitoring of online mentions, instant notification for new reviews, and benchmarking against local competitors.
  • SociaLink™ – social media marketing which succeeds by creating and publishing relevant content, uncovering real-time leads, and allowing businesses to communicate with past, present, and future customers.
  • Lead Generation – Hometown’s category-leading consumer websites are viewed by millions of customers each year. Hundreds of thousands become new customers.
  • Paid Search – Targeted advertisements in Google, Yahoo, and Bing, to get new customers fast with campaigns designed for the best return on investment.

The “Six Building Blocks to Online Success™” are designed to be used separately or together depending on individual business needs. These building blocks serve as a scalable marketing plan to help home service companies develop the strategy that is best for them as they grow their business.

View a graphical representation of the “Six Building Blocks to Online Success™”.


Our trained consultants will work with you to develop a marketing solution to match your specific business needs. Schedule a FREE local marketing assessment of your business here.




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